Surprise-Free Home Building

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-By Robert Hoshowsky

When building a new home, buyers have enough on their minds without adding unnecessary stress to their “˜to-do’ list. From packing furniture, clothing, and other belongings to notifying friends and family of their new address, there is more than enough preparation involved without having to worry about painting, window dressings, fences, and many other inclusions that often don’t come with new homes.

For buyers building a new home through Procorp, worry-free home purchase has become a thing of the present. Offering high-quality finished homes at affordable prices has become the foundation of the company’s business, and the Procorp “No Hidden Surprises Inclusions” guarantee assures clients that all they have to do is focus on moving in and start enjoying life in their new home.

“We build turn-key homes, and all clients need to do is bring their furniture,” says Procorp’s Managing Director, Mick Everard. “From all light fittings, window dressings, TV antennas, fencing, driveways, clotheslines, and landscaping to the front yard, everything is already there.”

For Mr Everard and his team at Procorp, the company’s rise has been steady and successful. When he made the decision to form Procorp 14 years ago, Mr Everard already had years of practical, hands-on experience from working in Regional Australia’s Stock and Station industry, which included marketing products such as livestock and wool, and buying and selling property. “Real estate is a component of Stock and Station,” he says. “I had a real estate licence, and a goal: to get down to Sydney and enter the real estate industry.” For Mr Everard, that opportunity presented itself in 1998. The company was initially a real estate business, and soon – with the addition of a partner who was an experienced builder and land developer – evolved into a cottage builder. From there, Procorp expanded into other areas, including the construction of new homes, property management – “which is a logical fit with real estate and building” – a finance organisation and, in 2005, a design element to handle drafting, followed by a commercial element to the company.

Today, the award-winning Procorp is proud to offer a complete package of services to various communities across Australia. On the South Coast, Procorp covers areas from Kiama across to Berry down to Narooma, famous for coastal escarpment and endless beaches, forested wilderness, wildlife, and a relaxed atmosphere. In Sydney Metropolitan/Southern Highlands, Procorp covers areas from Sydney Metro to Lower Blue Mountains down to Goulburn to Shellharbour, known for its thriving arts and fashion community and shopping districts, scenic mountains, grape-growing region, coastal beaches, and superb surfing. In the Hunter Region, Procorp covers areas ranging from Muswellbrok to Gloucester down to Forster to Gosford, known for Lake Macquarie, scenic valleys and mountains, vineyards, historic towns, beaches and lakes, national parks, and picturesque villages set in bays and inlets. In Albury/Wodonga, the company covers areas from Wodonga to Albury across to Howlong and Culcairn. Albury is the main city on the border of New South Wales and Victoria. Rich in history, the area is known for its heritage buildings and gardens, ancient trees, and houseboats and paddle steamers along the Murray River, along with modern recreational facilities.

No matter the location, Procorp stands by its core pillars: commitment, integrity, excellence, and community. By creating a real estate business centered on the needs of the customer, Procorp is able to offer solid, cost-effective advice and a no-nonsense approach. The company seeks out staff members who are not only skilled at their jobs, but have a strong company culture, a can-do attitude, and are prepared to work through challenges to deliver good outcomes. “There is a lot of interaction between suppliers and customers and the like, so we like a nice, positive attitude,” says Mr Everard. Of Procorp’s 60 employees, many are between 25 and 38 years of age, with plenty of energy, motivation, and technological savvy. “We have a very strong set of young, highly competent people.”

In addition to training staff to the highest standards and using state of the art systems, all of Procorp’s people are put through a personal development course called “Crocodiles not Waterlillies”, which Mr Everard was exposed to in the late 1980s. The program’s developer, Roger Anthony, comes to Procorp twice a year to provide ongoing complementary training on human dynamics, interaction, and motivation. It is another way Procorp is able to better serve the needs of its many customers.

Procorp has offices in Narellan, Albury, Beresfield, and Ulladulla, and display homes at Oran Park in the Sydney Metropolitan Region, Waterford County in Thornton (Hunter Region), Thurgoona in Albury, with another two display homes soon to open in Renwick (Mittagong). No matter the location, every detail about Procorp homes – from floor plans to finishes, and square meterage to landscaping – is upfront. With some home builders, new owners receive an unpleasant surprise when they realise that features they thought were included were not part of the initial purchase price, and will cost extra – not so with Procorp.

“With us, we have no hidden surprises, and everything is on the table,” says Mr Everard. “We do it through a fixed price, and everybody knows where they’re going from the start.” Along with creating countless satisfied customers over the years by offering quality homes at a reasonable price, Procorp has a finance division ready and able to provide informed, convenient access to the most comprehensive range of lending products and services available in the market. A member of the Australian Finance Group – Australia’s largest group of professional mortgage brokers – all Procorp advisors are MFAA Accredited Mortgage consultants, assuring peace of mind. Instead of home buyers spending time and resources looking for lenders, Procorp Finance goes directly to the customer, takes care of all the necessary paperwork, lodges applications, and follows the process through to completion. Best of all, Procorp Finance takes care of everything at no cost to the client. New home financing, says Mr Everard, has become an integral part of the turn-key home business.

“Our turn-key homes are becoming more popular and more necessary now. The finance component is the most important, and banks like to know they’re going to have a completed product on their balance sheet, so they are a lot more favourable around funding houses that are totally complete, so they know what they’ve got at the end of the day.”

With a number of well-made, reasonably priced single and double-storey houses, all Procorp homes are designed to maximise space and minimise resources. Since the homes are new, they are less expensive to maintain due to improved thermal qualities. Many of Procorp’s customers are first and second-time home buyers looking for dwellings that are of reasonable size and cost-effective to maintain.

“Affordability is a big issue in the market, and our focus is smaller dwellings, really well finished off, that are affordable,” says Mr Everard. “In our regional market, $270,000 to $330,000 will get you a three to four-bedroom home, generally on a lot that might be 350 to 600 square metres, and totally complete, with two bathrooms and a double garage.” Some houses – popular with second-time home buyers – are reasonably priced at $240,000 to $340,000. “These houses offer a much better solution. A lot of people live in homes that are too big for them, and we’re getting back to more modest-type dwellings. Affordability and sustainability is a big part of what we’re all about.”

Display homes are open for viewing and online at www.procorp.com.au, and demonstrate how Procorp’s homes contain everything an individual, a couple, or a family needs. The single storey Avington features four bedrooms, a master bedroom with ensuite, lounge, family/meals area, two-way bathroom, and a single garage. Others, like the double storey Magnolia, also offer a walk-in robe, upstairs rumpus room, a lounge/dining area, and a double garage. Rural designs, such as the Jarah, also offer a study, large kitchen games room, and verandah in addition to four bedrooms. For customers wishing to create their own dream home, Procorp has a team of talented in-house designers able to provide designs at half the price of retaining the services of an outside architect.

With an average construction time of 20 weeks, and a 26 or 30-week contract, Procorp has created a simple Eight Step process which includes: selecting a home design, choosing inclusions, site inspection and tendering process, tender acceptance, contract signing and colour selection process, building the new Procorp home, the handover process, and a maintenance period. “We have a 90-day maintenance period, where we will just go back and tidy up any little imperfections,” says Mr Everard. “The important thing is that we set the customer’s expectations up right; customer service and communication lead to the expectation. If there is something that we’ve done [that needs to be fixed], we’ll always go back and fix it. We survey all our customers, and a lot of the feedback that we get is that the finished product actually exceeds their expectations.”

Along with creating well-made homes, Procorp is active in the design and construct for ADHC, New South Wales Government Family and Community Services Ageing, Disability and Home Care, and Defence Housing Australia (DHA). A growing sector of the company’s business, Procorp has created a number of multi-unit projects, many between the three and five-million-dollar mark.

“Depending on what people’s requirements are, they’ll either see us as just a normal contract builder, or they might see us as a commercial builder, or as a multi-unit builder,” says Mr Everard. “These projects are a real focus for us going forward.”

No matter the nature of the project, the dedicated team at Procorp has the available capabilities, drafting and design, construction skills, property sales and property management experience, and finance consultants to ensure a smooth process from start to finish.

Home Automation

Call it ‘domotics,’ and you are likely to receive a blank stare, but refer to it as ‘smart home’ or ‘home automation,’ and you will get a nod of acknowledgement. For the past few years, consumers have heard the word ‘smart’ attached to countless products and services, from food and drink to snacks like popcorn and mobile phones, which no one seems to refer to as a ‘cellphone’ anymore. Yet what, exactly, constitutes ‘smart’?

May 26, 2020, 5:35 AM AEST